September 25, 2025 • Recall #25477
Mad Rabbit Recalls "RELIEVE" Lidocaine Numbing Cream Due to Risk of Serious Injury or Death from Poisoning to Young Children; Violates Mandatory Standard for Child-Resistant Packaging
Recall Description
This recall involves "RELIEVE" numbing cream. The cream comes in a short wide-mouthed white container. A label is located on the front with black lettering and "RELIEVE" in large type and the company's logo and "Mad Rabbit", "Numbing Cream" and "Menthol" in smaller type.
Hazards Identified
- The numbing cream contains lidocaine, which must be in child-resistant packaging, as required by the Poison Prevention Packaging Act. The numbing cream's packaging is not child-resistant, posing a risk of serious injury or death from poisoning, if the contents are swallowed by young children.
Consumer Remedy
- Consumers should immediately secure the recalled numbing cream out of the sight and reach of children and contact Mad Rabbit via email or online for a free child-resistant lid to store the products. Once the product is secured, consumers can use the product, as directed.
Affected Products
| Product Name | Type | Units Affected |
|---|---|---|
| RELIEVE Numbing Cream | N/A | About 28,000 |

Recalled RELIEVE Numbing Cream – Outer Packaging
ManufacturersNot specified
Retailers
Trade shows, tattoo shops, and other retailers nationwide and online at MadRabbit.com from October 2024 through August 2025 for about $26.
Verify Official Notice
Product recall terms or points of contact can change. Verify instructions directly with the CPSC announcement page.
View Official CPSC Notice